Case Study Toyota Global

Question: Write about theCase Studyfor Toyota Global. Answer: Introduction In this essay a complete adamantine study has been prepared over the stakeholders grievances and how Toyota considers their problem with its strategic planning. Company has made various changes in its existing value chain activities which attracts its clients. Body Context Toyota Motor Corporation is globally recognized as automaker market leader. Being an automaker leader it is responsibility of company to provide best level of services and cars around the globe. However, company after considering several issues in its existing cars had to decide a global recall of its all defective units. This act of company was the clear reply to all the clients grievances of defects in all cars in determined approach. In the global recall of Toyota prius and Lexus vehicles by Toyota, it was observed that company had recalled 3.37 million cars worldwide which were having defects either in airbag system and emission control units (Koopman, 2014). This step of Toyota will provide a good result for attractive more clients and an effective way to increase the brand image of company. Clients will see that how Toyota has performed its promise to provide best quality of services to its customers. However, the ultimate objective of global recall was to showcase the ethical view point for its clients. Toyota being a leader company in automaker industry recalled its all defective cars from the market in order to provide best services to clients around the globe (Dentchev Heene, 2014). However, the main reason behind this process was to provide the best quality of services and products to its clients around the globe. It was also evaluated that defective cars in market was accompanied with major issue of environmental concern. Stakeholders and other clients raise their query regarding environmental concerns which were affected by Toyota prius and Lexus vehicles by Toyota in the consumer council of Fiji. However, all the charges and other imposition were remained unanswered by local Toyota dealer (Dentchev Heene, 2014). The decision of recalling Toyota prius and Lexus vehicles by Toyota over a possible fault in emission control unit would provide positive feedback to stakeholders. This step of company will surely boost the creditability of brand image i n clients mind. It is the responsibility of company to keep the environment clean and safe for the betterment of stakeholders. Toyota prius and Lexus vehicles by Toyota are suffering from several issues which were drastically affect clients choice of action. Therefore the decision by the management department of Toyota for global recall results into a positive sign for the attraction of clients in buying Toyota cars (Minhyung, 2010). Conclusion Toyota has made its best efforts to disappear all the grievances of clients. This has shown that company is more inclined toward providing best quality of services and products to its clients around the globe. Now in the end it would be inferred that with this current action, clients will be more attractive toward buying Toyota cars. References Dentchev, N. A., Heene, A. (2014). Managing the reputation of restructuring corporations: Send the right signal to the right stakeholder.Journal of Public Affairs,4(1), 56-72. Koopman, P. (2014). A case study of Toyota unintended acceleration and software safety.Presentation. Sept. Liker, J., Convis, G. L. (2011).The Toyota way to lean leadership: Achieving and sustaining excellence through leadership development. McGraw-Hill Education. Minhyung, K. (2010). Risks of global production systems: lessons from Toyota's mass recalls.Seri Quarterly,3(3), 65.